Strava changes

What do you all think of Strava's change as of May 2020 to put almost all their features behind a paywall?

I was surprised to learn the company has never been profitable. As I would like all that data to be around a long time, I can see how it would be good if they at least broke even.

$5/month USD is a good price, I'm signing up (I let my Pro expire years ago). I get way more out of it than Zwift.

With the COVID-19 lockdown, there's not much else to do other than go for top 10 on segments around here!

Skye

Strava is a great platform that I don't mind giving five bucks a month to... That route planning feature alone is worth that much to me! Segments leader boards are a bonus. They have to pay their server bills somehow, and it's nice that they don't have ads.